Monday, February 13, 2006

Avian influenza (Bird flu) fears cut poultry sales in Italy by 50 percent

A farmers group on Monday stated that poultry sales in Italy have dropped by at least 50 percent after news reports confirmed the avian influenza virus had been detected in six wild swans found dead in southern Italy.

Coldiretti, from the Farmer’s Federation, said various regions were showing that chicken sales had tumbled over the weekend because of the news.

Coldiretti also stated, “The kneejerk reaction of the market resulted in a fall of more than 50 percent in the consumption of chicken meat, which risks wrecking the poultry sector.”

In 2005 poultry sales in Italy fell by more then 10 percent because of avian influenza fears. Since then the government has launched a nationwide advertising campaign assuring consumers that Italian chickens were safe to eat.

Posted by john T. on 02/13 at 09:51 AM
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